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If you ever work for a large corporation with complicated matrixed org structures, you’ll broadly find two types of people

Type 1: People that wait for instructions, and wait for things to happen — They’ll tell you all the reasons why something cannot be done

Type 2: People who want to make things happen, try different things, find out all the ways how something can…

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“How should we price this product?” — somebody posed the question in our weekly product meeting. I had no idea.

It was my very first product launch and I had no experience pricing a real product before. The closest I had gotten to “pricing” something was at a Product Positioning and Pricing course at business school — but again, that was coursework based on hypotheticals, and this was the real world.

The idea was to price the…

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Until I landed my first PM job, I had never really interviewed anyone.

The first time I interviewed someone was alongside a User Experience researcher (who did it for a living). I was a new PM trying to validate a product idea that we thought was exciting and solved a big pain point for people. Our target market was small business owners, so we cold-called a bunch of small business owners and set up meetings.

In sum, we…

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All of us know that most plants need water to survive. i.e. if you don’t water your plants, they die. But that inference is not exactly accurate. Here’s what really happens:

If you don’t give the plant any water, the plant dies.

With too little water, the plant grows for a little but then dies eventually

You water it just right, the plant flourishes and grows.

You Water it too often, the plant starts wilting.

Too much…

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When I landed my first Product Management job, I was happy, ecstatic, and proud. But I was also nervous — because I had never really done the job before.

In my previous company, I was a software developer and we never had a Product Manager on the team. (This was before Product Management became cool) .

After my Software developer gig and now fresh off the MBA press, I wanted to get into…

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When Product Managers are asked what some of their most risky assumptions are, they often cite market risk assumptions or technology risk assumptions. This is what the vast majority of PMs spend time thinking about and validating.

• Market Risk — the assumption that there is meaningful demand for the product you are building
• Technology Risk — that the core value proposition (that eliminates the market risk) can indeed be built…

The single biggest problem in communication is the illusion that it has taken place — George Bernard Shaw.

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You’ll often hear from both anthropologists and sociologists that the ability to communicate and collaborate effectively is perhaps one of the biggest gifts that human beings possess. …

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Over the past few weeks, I’ve been writing about metrics.

We talked about why having an End to End Analytics Strategy is key to driving growth for your product. We also talked about how to think about What Metrics to track at different stages of a product’s customer acquisition journey.

This is the final post in our “metrics” trilogy — and this one is about the Tools that you’ll need to actually…